This week’s recommended reading from your friends at Blogenberg…

• Here are 8 websites you need to stop building.
• A case for why following your gut is overrated when making decisions.
• A straightforward case for why BP needs to get back to basics in the PR approach to its current crisis.
• Twitter is more of a news service now than a social network.
• Social media can help government work better.

This week’s recommended reading from your friends at Blogenberg…

• Five years ago last Friday, the first YouTube video was uploaded.
• Christoper Beam wonders how historians will use the Twitter archives being built at the Library of Congress.
• Barbara French had a good discussion with Katie Payne about measuring social media’s return on investment.
• AdAge takes a look at the growth in use of outsourced, freelance journalism.
• Business Insider provides some ways of figuring out why you’re social media campaign is sucking.
• Rob Walker ponders the reasons for cassette nostalgia.

This week’s recommended reading from your friends at Blogenberg…

• NPR reported this week on the eBay founder’s new venture: reshaping Hawaii’s news industry.
• The Birmingham News refused to print a column that discussed the impact of buyouts and downsizing was having on its reporting.
• BNet Intercom discusses the five essentials of effective leadership.
• Ever wonder what typeface to choose when trying to make a good impression? This student offers a simple flowchart to solve that problem.
• Remember that Blendtec guy? He’s back and he’s blending up his iPad!
• The Boston Globe posted some unbelievable pictures of the Iceland volcano eruption.

This week’s recommended reading from your friends at Blogenberg…

• This week, Twitter launched a best practices blog for media interested in building a presence on the update site.
• Dutch design studio, Studio Smack, produced this video to demonstrate how the shear volume of commercial, visual information we take in each day may make branding and advertising ineffective.
• The Johnny Cash project allows fans to create their own versions - or add their own flair - to a music video for Cash’s song, “Ain’t No Grave.”
• At Harvard Business Review, Umair Hague observes how the increasing connectivity offered by new technology allows companies to understand and reap the rewards of socially-beneficial business practicies.
• BusinessWeek reports on one of the new socially-conscious business forms, the “B-Corp.” and a new Maryland law about it.
• The Chronicle of Higher Education reports on how consumers are more likely to trust men with beards who endorse products.

This week’s recommended reading from your friends at Blogenberg…

• Nissan’s brand language embraces the weird.
• Jeff Jarvis asks whether there is such thing as an influencer.
• PR Newswire’s survey shows that 52 percent of bloggers view themselves as journalists.
• The BNET podcast discusses the types of external rewards that really motivate employees.
• What can Jack Donaghy teach us about business innovation and complacency?

This week’s recommended reading from your friends at Blogenberg…

• Every now and then SNL really gets it spot-on.
• Ford and the CDC share some crisis communications lessons.
• 60 percent of Americans engage in couch potato multi-tasking.
• Seth Godin makes the case for spending five minutes each day doing truly worthwhile work.
• Donna Fenn explains why “Gen Y” is more accurately called the “Entrepreneurial Generation.”

This week’s recommended reading (and viewing) from your friends at Blogenberg…

• Jess3 put together this great and useful compilation of web stats.
• The Onion wonders what effect the death of newspapers will have on people.
• The Economists asks how we can manage the vast amounts of information.
• From the cool music video file, OK Go knows how to do it right.
• Yesterday’s story about the imminent retirement of Supreme Court Chief Justice John Roberts demonstrates the pitfalls of online exclusives and the importance of confirming information gathered by sources.
• Dallas Lawrence shares three good tips for surviving a crisis in a social media world.

This week’s recommended reading from your friends at Blogenberg…

• Similar to a new initiative from one of our clients, Jacqueline Novogratz discusses how capital investments can help build a sustainable future for the world’s poorest.
• We don’t know about you, but we think this is way cooler than “regular” hockey and we love regular hockey.
• PR Newser gathers (largely negative) reactions of reputation experts to last Friday’s statement by Tiger Woods.
• David Alston considers how to define “community equity” by identifying those questions and factors that add value.
• Seth Godin reminds us to remember the importance of questioning the status quo by understanding the manipulation of ideas.

This week’s recommended reading from your friends at Blogenberg…

• Christopher Penn imagines an interesting possibility for Apple’s iPad.
• Not sure if this is news, but a having a house of cool ideas is, well, just stinking cool.
• Here’s an interesting concept: is your business wired to make money or wired to care?
• The recent problems with Toyota’s quality control demonstrates an important tension between growing sustainably and maintaining quality.
• Pew reports that social networking is up, and blogging is down, among teens and young adults.
• Business Week discusses the value of design in business processes.

This week’s recommended reading from your friends at Blogenberg…

• Your website should involve several different personalities. John Jantsch shares what those should be.
• Scott Monty discusses how social media is incorporated into Ford’s communications.
• How can you make Twitter useful and not just add to the noise?
• What social media lessons can we glean from the Conan/Leno/NBC debacle?
• The WebUrbanist shares some clever bench ads.