March 10th, 2009

Push

by Jeff Rosenberg

In gambling, push is a tie. In the gamble of business, there are no ties, only pushing.

There are times in my life running a business (writing “my life and my business” would be like writing “my left eye and my right eye” as opposed to, “my eyes”) — there are times in my life running a business when all I have is pushing. Right now is one of those times.

I just keep pushing forward because that’s what I do, despite a lot trying to push back at me. My wife and I are restructuring her business (correctly, if you ask me) to ensure she can turn a profit in a deepening recession. A member of the immediate family is sick, going through hospital tests and heading, probably, toward surgery. And, of course, I’m a father of two teens and an adult — need I say more?

I could stop pushing. I could allow myself a rest. But then I would just be treading water in business, and that would be way worse than a push in gambling.

(In the next episode of Blogenberg, the secret compass that ensures I am heading in the right direction in business even when it feels like pushing forward is a struggle.)

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