A collection of recommended reading from your friends at Blogenberg…

• Ever wonder what it would look like if an Average Joe took on Olympic Events? 5-in-5.com shows you.
• FriendFeed helps you save time by tracking all your various Social networks in one place. Is this the next big trend in social marketing?
• Will Twitter search overtake Google search?
• Gary Vaynerchuk explains how focusing on the little stuff - and not obsessing about making it big - is the most important thing in running a business or starting anything.
• Does an e-mail outage send you in the mild panic (or worse)? Over at 43folders, Merlin Mann discusses some ways to continue getting things done when your indispensible (insert device/service) is out of service.
• What happens when someone on Twitter impersonates you, your company, or one of your employees? Exxon’s experience might prove useful.
• Steve Rubel poses an interesting challenge to PR pros - that companies and their PR reps need to recapture the “thrill of the chase” in pitching stories.

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